Caroline MiLi Artiss is one of the first TV chef’s to be discovered on Youtube in the UK. Her passion for food and making cooking easy, enjoyable and accessible has quickly led to Caroline accumulating a large online following. She is the “friend” in the kitchen and many people can relate to her. As a result, her Youtube videos have now received over 1.6 million views and she is down as being Youtube’s next “Rising Star” on their blog. click here for article
In September 2010 Caroline was selected as a finalist for ITV’s This Morning’s Kitchen Stars after she submitted one of her Youtube videos. Caroline went on to place second in the highly publicised competition.
Caroline specializes in Malaysian and South East Asian cuisine and street food, but loves food from all over the world and her YouTube channel represents all cultures and all cuisines. She is the face of Malaysia Kitchen (a Malaysian Government initiative that aims to educate and inform British consumers about the inspiring world of Malaysian cuisine) – she presented at an event in Trafalgar Square and has filmed a series of Malaysian recipes with them. Caroline is half Malaysian and half English which is reflected in her style of cooking.
Caroline has been cooking for 16 years and trained to become a chef at Thames Valley University in London. Worked in restaurants, private catering and went on to run a small yet lively kitchen in central London for an Innovation company called What If for five years where she was involved with product development for brands including Waitrose, Pepisco and Kraft. Caroline is a food consultant for large food brands such as Old El Paso, Jus Roll and Green Giant, helping to develop new products.
As a single parent, Caroline has overcome a number of obstacles including working full time and studying for a Food and Nutrition diploma – quite a challenge! But Caroline succeeded and went on to start her own catering business and her passion for great tasting, healthy food led her to team up with several nutritionists to help people with food intolerances. She created healthy, no-fuss recipes to accommodate her clients’ busy lifestyles – including England and Premiership League Footballer Joleon Lescott. It was at this point in Caroline’s career that she began filming and producing her own YouTube videos. She started with next to nothing and literally had to pay people with food to teach her how to film and edit. She is a self made single mom -treprenuer and inspiration to many, her show on YouTube has turned her life around and she feels like it’s only just the beginning.
Caroline has worked on a campaign with Benecol, presenting healthy low cholesterol video recipes for their website and featuring in advertorials in the Telegraph. The campaign launched in February 2011.
Caroline has filmed her first cookery show in Malaysia, “Simply Caroline” which will be airing in late 2013 and she is currently writing her first book which will be released soon. Most recently Caroline was a contestant on a new cooking TV reality show called Chef Race with BBC America and Jamies Olivers production company Fresh One which was aired in October 2012.
Since then Caroline’s YouTube channel has been picked up by American YouTube food network Tastemade, she has made several appearances on day time TV show Home and Family Hallmark Channel USA and has many more exciting projects in the pipeline in the UK, USA and Asia.